Why Do Printed Reusable Bags Make Great Promotional Products?

There are a few reasons why printed reusable bags can help your business to promote itself effectively. Firstly, giving away bags, whether you use conference bags, tote bags, gift bags or reusable shopping bags, is a sure-fire way of getting your name out and about and noticed. Give a bag to a customer and they will do your advertising for you every time they carry the bag around – this could be a lot more cost-effective than a traditional advertising budget at the end of the day!

Plus, printed reusable bags are eco friendly. People know that they should be looking to use bags again and again rather than building up a mass of plastic bags in a landfill site. So, your business will be seen as doing its bit for the environment by using these promotional products. If your customers want to do their bit, then they’ll use what you give them more frequently. Again, this essentially equals free advertising for your business.

Finally, the space available to market your message on a promotional shopping bag can be a lot bigger than with many other traditional promotional products. In most cases, you can print on the front and the bag of the bag to get maximum impact. Passers-by who see the bag will be drawn to look at the name, logo, image or message – all of which can get your name noticed.

What Types of Promotional Shopping Bag Does Red Fish Marketing Produce?

Our range of promotional bags can suit both business and consumer needs. So, for example, you could give away reusable shopping bags for your customers to use outside work. Or, you could print up some conference bags and use them at trade shows or product launches. Our range includes:

• Wine and bottle holders (from a single bottle to 6 bottle capacity).
• A4 Totes, shoulder bags, accessory bags, slings and carry bags.
• Backpacks, backsacks (with or without handles), kit bags and drawstring bags.
• Boutique bags and boutique shoulder bags.
• Long handled and short handled conference bags.
• Satchels, conference satchels and document bags.
• Door knob bags.
• Foldaway and foldable bags.
• Garment bags (with and without handles).
• Gift bags.
• Laundry bags.
• Neck wallets.
• Cooler bags.
• Pencil cases.
• Toiletry bags.

The only problem our customers have with our range of promotional bags is knowing which one to choose! Don’t worry though, we’ve got some ideas that might help you out here.

Choosing The Right Types of Printed Reusable Bags

One of the biggest advantages of using promotional bags is that they can work for any business. You don’t need to work in any specific sector to make them work for you. If, however, you’re looking for a corporate focus with business customers then conferences bags, satchels or document bags may be worth considering. On a general consumer level, then totes, backpacks and shoulder bags may do a good job for you. There are some cases, however, when targeting the kind of eco-bags you use a little more carefully could work to your advantage.

So, for example, if your business works in a children’s or school related sector, then you could look at adding your branding to pencil cases, backpacks or backsacks. This could get your name tied into your customer base as other children will notice what their friends are using and/or carrying around with them.

If you work in a beauty, cosmetic or health sector, then toiletry bags may be worth looking at. Here, you can tie in your products to a useful item which could, once again, help consolidate your branding. Plus, garment bags may work well for clothes stores, dry-cleaners and shops that sell suits.

Wine and bottle holders may be an option worth considering for wine shops. Or, any retail store could make an impact by giving away branded gift bags with some/all purchases. It doesn’t matter whether the bags you use as promotional products will be used every day or on a less regular basis - as you can see, there is a lot of potential to make a connection with promotional bags!